🏎️ High-Performance Automotive Salesperson Daily Routine (2025)

September 08, 2025•3 min read

“Don’t win dominate”
Train like a pro athlete, perform like an athlete
I have found that having a routine really helps me be productive - down time is bad time.
There is always something to do
Don’t sit around with the people In The dealership chatting all day about their weekend plans, talking about what they saw on a co-worker's Facebook post
Separate yourself from the bottom and be the 1% or high performers.
Find a routine and stick to it.
Here is my daily routine I hope you find it useful.

Separate yourself from the bottom and be the 1% or high performers. Find a routine and stick to it.

Here is my daily routine I hope you find it useful.

Mindset prep (10 min) → quick affirmations, visualize goals, review yesterday’s wins/losses.
Product & market updates (20 min) → learn 1 new feature, rebate, EV update, or competitor comparison.
Prospecting list review (30 min) → CRM leads, past customers, referrals, service lane opportunities.
Social media post (15 min) → a car walkaround, financing tip, or customer success story.

Call/text/email all fresh internet leads within 5 minutes.
Reach out to 10–15 past customers (birthdays, trade-in equity alerts, service reminders).
Engage in 3–5 social media conversations (comment on car groups, answer buyer questions, reply to DMs).

Customer appointments & walk-ins → focus on needs analysis, tailored presentations, and test drives.
Lunch with intent → review your pipeline while eating, send quick follow-ups, or post a short customer testimonial video.

Deliveries → make them memorable (photos, videos, small gift, thank-you card).
Service drive walk-through → introduce yourself to 3–5 service customers (prime referral & upgrade opportunities).
Equity mining → identify customers who can trade out of their current loan/lease into a newer model at similar payments.

Second round of follow-ups → hit customers who didn’t respond earlier.
Social media presence → reply to comments/DMs, post inventory highlights, and share educational content (financing tips, EV charging guides, etc.).
Send 3 thank-you videos → short personalized clips to today’s customers or prospects.

Review daily KPIs: Leads contacted, appointments set, test drives, sales closed.
Update CRM → no loose ends.
Plan tomorrow → set appointments, prep social content, pick cars to spotlight.

🔑 Weekly & Monthly Add-Ons

Weekly: Record a longer video (5–10 min) for YouTube or LinkedIn with car reviews or buyer tips.
Weekly: Attend training or role-play objection handling.
Monthly: Host a small event (test drive day, EV Q&A, customer appreciation BBQ).
Monthly: Audit your sales funnel → where are you losing customers?

✅ Stick to this and you’ll be running your day like a pro athlete in sales gear—disciplined, visible, and consistent.

Dee Jones